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Dr. Xiangrong Liu, Associate Professor of Management and Marketing

Business Operations in Renewable Energy

My research focus is mathematical modeling with applications in global sustainability issues such as remanufacturing, biofuel, pollution-emission controls, renewable energy and closed-loop supply chains.

After researching pollution issues in coal-fired power plants, I am now moving forward to examine clean energy in two ways. One is working on mathematical modeling about inventory level at a reducing price in clean energy settings. The second is investigating how cultural factors affect the adoption and diffusion of solar photovoltaic roof-top systems (or solar PV panels) among households.

The impact of my research on the environment is through promoting renewable energy development in a systematic manner: Optimize inventory decision making in the whole supply chain scenario with quick, clean energy technology development while introducing culture factors into marketing strategies analysis.

My research is trying to explore the foundation of sustainability – the interdisciplinary work among economic impact, social impact and environmental impact.

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